Doosan delivers positive image focused on ‘Committed to the people’ through a series of advertisements. Doosan also sponsors other international sports activities to promote Doosan all over the World.
Conexpo held in Las Vegas, United States, every three years, has been well-positioned as one of the world’s largest construction machinery exhibitions along with Bauma in Germany and Intermat in France.
Doosan Infracore participated in Conexpo 2017 with Doosan Bobcat, and raised its brand and product awareness by using “Strong, Tough and Powerful’ as the theme of its three brands – “Doosan,” “Bobcat,” and “Portable Power” – at the exhibition.
Moreover, Doosan Infracore introduced nine excavator models in the 14-50 ton class and five wheel loaders and articulated dump trucks (ADT) at a large booth covering approximately 3800㎡. Among the products exhibited at the booth are twenty-one models of Bobcat loaders including skid-steer loaders and compact track loaders, and eleven models of mini excavators, a variety of utility equipment, telehandlers and attachments.